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DriftLess product demonstration

Ash & Edge Forge

A stark, product-led ironwork shop that records construction and finish without theatre.

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Ash & Edge Forge — Forged homeware shop
  • 10 forged objects
  • 30 product views
  • Bespoke ironwork second

Forged homeware shop

What the brief asked for

Ash & Edge makes the object itself the opening argument, then gives every forged product an exact path to price, construction and purchase.

How the brief shaped the site

The brief lets blackened iron, construction, and finish make the first impression while the complete product range stays easy to scan.

Visitors can compare objects, understand dimensions and finish, buy available work, or take a separate path to bespoke ironwork.

What we checked

We opened all ten objects and thirty photographs on four screen sizes. Images, product actions, and navigation remained intact without sideways scrolling.

The product catalogue

  1. 01

    Forge Fire Poker

  2. 02

    Ember Tongs

  3. 03

    Loop Bottle Opener

  4. 04

    Folded Coat Hook Pair

  5. 05

    Blackened Trivet

  6. 06

    Taper Candle Stand

  7. 07

    Garden Dibber

  8. 08

    Wall Key Rail

  9. 09

    Iron Doorstop

  10. 10

    Hearth Tool Stand

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